Sunday, December 18, 2011

Research in Motion Needs a Top Level Management Change (ContributorNetwork)

COMMENTARY | Research In Motion is experiencing the kind of trouble that many companies, particularly, those in the technology field have a lot of trouble recovering from: product delays. The Reuters report that specifically states months-long delays in new BlackBerrys and a dreadful quarterly report have sent the stock sinking to new levels. Of course, analysts are jumping at the chance to make suggestions on how the company can reverse course, but a change of leadership should be at the top of the list.

A report from IBN suggests Research In Motion should ditch the popular Blackberry handset that made the company into the giant it is today. The report goes onto highlight that the only hope for the company's survival is to sell of the handset portion of the business and monetize any patents belonging to it. Those steps would likely inject a sum of cash into the company, but without a change at the top level of management, RIM would probably still not have the confidence of investors.

The smartphone market is loaded with great products, and Research In Motion is stuck competing against a flurry of devices. Even the heralded RIM Playbook is hurting the company. As CNNMoney, reports, too many of the tablets are sitting in company inventory and not in the hands of consumers, which is never good for any company. Products that are unsold are a liability, and nobody has likely forgotten the days-long service outage that occurred earlier this year.

The Montreal Gazette has it right in an article that suggests RIM should follow the Apple overhaul plan in the mid-1990s, which involved a change at the highest level of management and brought back CEO Steve Jobs. While visionaries like Jobs are hard to come by, a dramatic overhaul is needed if the BlackBerry maker is to make any headway in the crowded world of technology companies. Without that move, the company will continue to have trouble drawing investors, and more importantly customers.

Source: http://us.rd.yahoo.com/dailynews/rss/personaltech/*http%3A//news.yahoo.com/s/ac/20111217/tc_ac/10657229_research_in_motion_needs_a_top_level_management_change

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