We've been bombarded by advertisers for so long it's rare we even remember this, but advertising is still valuable.
HitBliss, a new service launching into beta, is looking to put the control back in the hands of consumers, opting in to the notion that content sellers and advertisers shouldn't even be in communication. "After all, the only thing that advertisers and content creators have in common is the consumer," said founder Sharon Peyer. The HitBliss platform is a double-edged sword. On the one hand, you have the HitBliss Store, which is just like any other content platform wherein customers can rent a movie for $3.99 and download a TV show for $2.99. There are absolutely zero ads on the Store.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/t7iCJiQPBTo/
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